Pragmatic Play is a developer of online casino games that is committed to player satisfaction and innovation. Their games are designed to be fair, regularly audited by independent testing agencies and optimized for mobile play. They also support gambling awareness programmes and are a member of GambleAware.

The company was founded in 2015 and is based in Malta and Gibraltar. Their slots are characterized by excellent graphics and dynamic gameplay, which make them stand out from other developers. They also focus on creating original titles instead of cloning existing games. This has allowed them to retain a large player base.

Their games include classic slots, fruit games, Chinese-themed games and action-adventure and cartoon titles. They are available at all major online casinos. The company offers a variety of promotions to attract players, including tournament promos, random prize drop tools and free round bonus variations. In addition, they offer Megaways mechanics, which provide additional chances to win.

In 2020, Pragmatic Play faced heavy criticism for what many players saw as wildly exaggerated advertised maximum payout potential, with some games boasting max wins of 180,000 times bet. They later received further criticism when it emerged that they were using popular streamer Roshtein to promote their games. However, despite their criticisms, Pragmatic Play has continued to develop their games and expand their portfolio of slots. Their dedication to improving the player experience has made them a leading software developer in the industry.